Brunswick Corporation Introduces Boating Services Network

Brunswick Corporation has established the Boating Services Network formerly known as Brunswick Financial Services. Boating Services Network, headquartered in Vernon Hills, Illinois, will offer a wide array of services designed to drive growth with consumers, dealers, marinas, and other marine service providers by enhancing the boater experience.

Boating Services Network offers comprehensive retail financing, extended product protection, and boater insurance services in cooperation with boat and engine dealers nationwide. In addition, the company creates private label warranty and promotional financing programs for leading boat and engine OEM’s and helps more than 2,500 dealers in the United States and Canada build their businesses with marketing, employee motivation and operation-enhancing services. Additionally, competitive boat and engine inventory financing programs for dealers are also available through Brunswick Acceptance Company, a joint venture with Well Fargo.

To grow these current services, Boating Services Network will capitalize on consumer trends and emerging business models to attract the next generation of boaters and create new services to enhance the boat ownership experience.

Boating Services Network’s dealer finance and operations service brands include floor planning from Brunswick Acceptance Corporation, retail finance from Blue Water Finance and Mercury Repower Finance, retail extended product protection from Passport and Passport Premier, private label limited warranties for leading boat and engine manufacturers, retail insurance from Boater’s Choice Insurance, and close to 50 name brand marine dealer service providers from Brunswick Dealer Advantage.

Partners interested in joining forces with Boating Services Network on its expanded mission to attract, transact and retain more boaters, are encouraged to contact Bijoy Jha, vice president- business development & finance, at 847/735-4476.