MDS Brand Releases New Visitor Reveal Suite

MDS Brand, industry-leader in boat builder and dealer technology solutions, announced the next revolution in lead generation tools with the release of its Visitor Reveal Suite. Comprised of the three breakthrough offerings – Visitor Reveal^TM, Footprint ID^TM and DataFuel^TM – the MDS Brand Visitor Reveal Suite helps businesses identify, enrich and activate audiences in ways never seen before – in any industry.

Statistics show that 98% of website traffic refuses to fill out contact forms. Visitor Reveal unmasks anonymous visitors with incredible detail unlocking contact data and other key demographic insights. This allows businesses to precisely target high-intent customers, promoting engagement with shopping leads directly, before they have the chance to research competition. Visitor Reveal data can be used to automate follow-ups so that sales teams can be pro-active in contacting and qualifying leads.

With an application that extends from the website to the real world, Footprint ID delivers  insights and contact data for foot traffic in physical locations. Whether in dealerships, brick and mortar shops or boat show booths, the foot traffic intelligence provided by Footprint ID lets users track and identify people that visit a specified location and compare it to other locations. Turning insight into opportunity, sales teams can now more effectively engage buyers who visit their businesses as well as identify those that are visiting the competition. The powerful solution can also be configured with geo-targeted alerts for when potential leads are on site and allows precisely targeted online ads based on physical behavior.

Significantly enhancing the data collected by Visitor Reveal and Footprint ID, DataFuel processes contact information to clean and enrich leads that are captured, removing duplicates, fixing formatting issues and validating contact information. It fills in email addresses, phone numbers, demographics and behavioral signals and allows users to maintain a high-quality database for better targeting and personalization, ensuring sales outreach is accurate, timely and relevant.

The Visitor Reveal Suite is available as a complete solution or as individual components with a traffic-based pricing model which translates to some of the most highly competitive costs-per-lead in the industry. The suite is compliant with the latest data privacy and regulations and is approved for use throughout the United States.