Media Puts Spotlight on Miami Boat Show

Media from around the world docked in Miami to attend the 2020 Progressive Insurance Miami International Boat Show to highlight the boat show and the boating industry overall. Here’s a look at some of the highlights:

In addition, the Discover Boating PR team hosted national consumer lifestyle media and influencers, aligning with the boat show to bring additional awareness to the event and immerse media in boating. Attendees included media who contribute to ForbesElite DailyShapeMen’s JournalCosmopolitanMen’s HealthSELF and more.

As part of the team’s Miami Boat Show social media efforts this year, the show’s IGTV channel was launched. The team also hosted nearly 40 social influencers, who became boat show brand ambassadors throughout the five-day event, attending and sharing news through Facebook and Instagram.

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